Are U.S. hotels ready for 'revenge travel' from China?

Strategies to prepare for their return from a market segmentation perspective

Feb 27, 2023

As China struggles through the pandemic impact from the drastic policy change with increased COVID-19 cases and mortality rates, a complete return of the Chinese travelers back to 2019 levels would not be evident until second half of 2023.

This allowance would give U.S. hotels sufficient time to prepare. Here is a list of strategies to get your hotels organized.

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