Read before the guest: Booking.com's AI answers before you can - Booking.com's AI already answers guests' questions about your hotel, Expedia has announced its own, and neither says what you get to see.
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Today's Brief
The EU says Booking.com may not do enough against scams. Hotels have already felt what it did. - On October 21 the EU opened its first Digital Services Act case against Booking.com, and a Commission official called what it has done against scams "absolutely substandard".
Oct 26, 2026 • Hospitality
Amex renamed its hotel credit. Airbnb is in it, and the one-night stay is out. - On October 22, Amex opened the Platinum card's $600 hotel credit to Airbnb Luxe villas, and from January 1 a one-night stay at a Fine Hotels + Resorts property no longer earns it.
Oct 26, 2026 • Hospitality
Your hotel software is getting AI. It runs on your ChatGPT account. - Hotel software now connects your rates, folios and reservations to ChatGPT. The vendor builds the link. The AI account, its bill and its privacy terms are yours..
Oct 26, 2026 • Hospitality
Before you sign: What it costs to leave a soft brand - In two of the largest chains' 2026 agreements, an owner cannot end the contract early, even if the brand underdelivers. Leaving costs up to five years of fees, and the guest records stay with the chain..
Oct 26, 2026 • Hospitality
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