The Shortlist Effect: She found you through AI. She won't book through it. Yet. - Only 5% act on an AI recommendation without checking first. Half go straight to the website, and until the agent takes her card, that booking is yours to win..

Oct 12, 2026 • Hospitality

Corporate travelers booked 16.6% more nights this year and expensed less for each one - Emburse's expense data, which it tells finance teams to use when negotiating with hotels, shows corporate volume carried the first half of 2026 and faded by summer, with growth under 2% in August.

Oct 12, 2026 • Hospitality

The apartment next to your hotel on Booking.com stopped gaining ground - Booking.com listed 8% more apartments this year, but nights booked in them grew 4%, slower than the group's bookings overall for the second quarter running.

Oct 12, 2026 • Hospitality

Google prints someone else's price on your hotel's photo - On six of the 11 independent hotels' Google Maps cards that showed the hotel's own rate, someone else sold the room for less, and Google prints the lowest price on the hotel's photo.

Oct 12, 2026 • Hospitality