When visibility is for sale, trust is at risk - Sponsored placements shape today’s travel choices and could quietly influence tomorrow’s AI-driven decisions.

Mar 20, 2026 • Hospitality

Booking.com steps up fraud defenses as AI-driven scams rise - Growing sophistication of cyberattacks forces travel platforms to rethink trust, verification, and user protection.

Mar 20, 2026 • Hospitality

Rising corporate event spending is fueling hotel demand - Growing budgets for meetings and events reinforce their role in driving networking, sales, and business alignment.

Mar 20, 2026 • Travel

Beyond the RFP — How independent hotels compete for corporate visibility - Without a brand behind you, consortia programs are how you get in front of the corporate traveler. Here is what the landscape looks like in 2026 — and what has changed.

Mar 20, 2026 • Hospitality

Yotel joins hilton’s new select brand to expand distribution reach - Independent hotel group taps into hilton’s loyalty and commercial scale while retaining brand autonomy.

Mar 20, 2026 • Hospitality

HBX Group launches Sponsored Listings - Hotels can secure top positions or multiple slots in search results, ensuring visibility when travel advisors are actively booking.

Mar 20, 2026 • Hospitality