Europe’s travel revival appears to be slow

Although Europe has rebounded, the region’s travel revival remains sluggish, largely because of Russia

Jul 18, 2023

The latest Skift Travel Health Index shows that all regions have recovered, but Europe's travel revival appears to be rather slow. With 17 out of 22 countries having fully recovered and Europe being a popular summer hotspot, the global travel industry has geared up for a bright summer season.

Key takeaways

  • Although some regions appear to have slowed down over the last month, all regions covered have achieved full recovery to pre-pandemic levels;
  • The travel recovery has been fueled by high prices across the European lodging industry;
  • However, 24% of European travelers worry about the overall rise in trip costs, while 17% are concerned with the economic situation and personal finances.

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