Have Japanese people given up on vacations abroad?

A new survey has found that more than a third of Japanese people don’t intend to travel again - ever

Jan 20, 2023

Global intelligence company Morning Consult has released findings that Asia is home to the highest percentage of people who say they will “never travel” again globally – with Japan displaying the highest level of travel reluctance of all the countries included in the research.

Key takeaways

  • 45% of Japanese respondents said they intend to travel in the next year, compared to 65% in China and 66% in South Korea;
  • One reason is Japan’s preference for risk aversion, which could override a collective pent-up desire to travel abroad;
  • The relatively weak Japanese yen is another factor that may be limiting Japanese people’s overseas travel ambitions in the near future.

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