Hoteliers employ innovative methods to entice business travelers

As international travel for leisure gains momentum, hoteliers shift their attention towards group bookings and business transient guests

Sep 15, 2023

Business travel demand is gradually rebounding for hotels, but the landscape has evolved, prompting hoteliers to adopt new strategies to optimize this business.

Key takeaways

  • Recovery varies by market, with international business travel lagging;
  • A rise in combined leisure and business travel, deviating from the usual Sunday-Thursday pattern;
  • To adapt, hotels can reconsider weekdays, treating Thursday as a weekend day, and utilize business intelligence tools.

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