How your hotel can capitalize on business travel rebound

The recovery of business travel and the evolution of bleisure travel globally highlights the importance of adapting to changing travel trends

Jun 26, 2023

Hotels that proactively embrace these trends and tailor their offerings accordingly position themselves as forward-thinking and customer-centric. This adaptability allows hotels to stay relevant and appeal to the evolving preferences of modern travelers.

Due to the distinct needs and preferences of the two distinct customer segments – business travelers and leisure travelers – hoteliers can maximize profitability by leveraging an integrated B2C and B2C CRM.

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