What will ChatGPT mean for the travel industry?

Many think it has the potential to impact how we interact with our own customers

Jan 16, 2023

ChatGPT is a free artificial intelligence chatbot that has incredibly human-like communication skills, an for travel offers some exciting use cases in terms of customer service, trip planning, and personalized customer experience.

Key takeaways

  • It could help travel businesses analyze customer feedback and identify trends or patterns;
  • Imagine if travelers could use it to create a trip itinerary or identify top hotels for their trip and have AI automatically add these recommendations to their Expedia trip board;
  • The technology will eventually be used in conjunction with a brand’s own content, so that it can be trained and customized by the brand to answer questions.

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