End of price parity a major blow for Booking.com - The OTA's European market share will come under pressure, with slower booking growth and higher marketing costs challenging earnings.

Sep 9, 2024 • Hospitality

Hotel upselling: Techniques, strategies, and examples - Hotel upselling is important because it helps both your hotel and your guest get more out of their stay.

Sep 9, 2024 • Hospitality

Hotel guests see better value for the rates they pay - Hotel guest satisfaction scores improved year over year at hotels managed by third-party operators, driven by improved perceived value and faster, more responsive staff.

Sep 6, 2024 • Hospitality

How to drive travel advertising success with first-party data - Travel advertisers must focus on building robust first-party data strategies to enhance user experience and drive revenue.

Sep 6, 2024 • Hospitality

Travel networks could be the next wave of commerce media - Although it represents only 2.6% of total digital ad spend, travel ad spend will grow through 2026, potentially spurred by new travel media networks.

Sep 4, 2024 • Hospitality

Hotel management agreement trends in Asia Pacific - Hotel management contracts are becoming longer, management fees have decreased over the past five years, while sales and marketing fees have increased across Asia Pacific.

Sep 4, 2024 • Hospitality

U.S. RevPAR to increase by 1.4% in 2024 - Lodging Analytics Research & Consulting expects U.S. hotel RevPAR to grow 1.4% to $99.56 in 2024, driven by a 1.8% increase in ADR to $158.65 and occupancy declining slightly by 0.3% to 62.8%.

Sep 4, 2024 • Hospitality

The shifting landscape of travel bookings - Direct bookings are on the rise as travelers prefer supplier websites to OTAs, requiring hotels to create a compelling direct booking experience and offer exclusive deals.

Sep 4, 2024 • Hospitality