The power of a unified Expedia platform - There was a palpable sense of change at Expedia's annual partner conference, driven not only by the introduction of new technology but also by the appointment of Ariane Gorin as the company's new CEO.
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Feeling Google's latest core update? Here's what hotels should be doing - The March 2024 Core Update marks a significant change to Google's search algorithms and policies, targeting spam and low-quality content online.
May 17, 2024 • Marketing
How H10 Hotels grew their marketing database by capturing first-party data - As part of their direct channel strategy, H10 Hotels focused on utilizing innovative digital tools to enhance their marketing efforts.
May 17, 2024 • Hospitality
Building the travel company of the future - The Boston Consulting Group (BCG) on why the travel industry is one of the most advanced when it comes to preparing for the future.
May 16, 2024 • Travel
Hotels.com celebrates best hotels for guest experiences - The OTA unveiled "Perfect Somewheres" 2024, a first-of-its-kind program celebrating a selection of the top 1 percent of hotels on the Hotels.com app.
May 16, 2024 • Hospitality
Expedia lets influencers cash in - The OTA launched Travel Shops, a way for influencers and other content creators to earn commissions when travelers book the hotels they recommend.
May 16, 2024 • Hospitality
Gen Z gives some hotels a surprising boost - Some hoteliers who cater to Gen Z are seeing many of today's young people spend more of their discretionary income on travel than millennials did.
May 16, 2024 • Hospitality
TUI takes overtourism 'very seriously' - The German travel giant said it takes protests against overtourism very seriously, while arguing that its business model does not contribute to the problem.
May 16, 2024 • Travel
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