Top tactics to drive direct bookings at your hotel - As the industry continues to recover, many guests once again feel more comfortable booking their travel arrangements through OTAs.

Mar 9, 2023 • Hospitality

Google’s new search guidelines on AI-generated content - AI-produced content will create a massive opportunity for skilled writers and marketers.

Mar 22, 2023 • Marketing

ChatGBT shows promise for travel planning - Bloomberg put the AI chatbot to the test using three very different scenarios, and its performance varied widely.

Mar 31, 2023 • Travel

Accor on designing hotels for locals - Accor's CEO of Accor Sébastien Bazin strongly suggests that hotels today should be designed for locals.

May 17, 2023 • Hospitality

Spain considering banning short-haul flights - Spain could be the next European country to halt short-haul flights, as part of efforts to combat climate change.

Jun 14, 2023 • Travel

The new travel features coming with Apple iOS 17 - Multiple new travel features will provide seamless travel experiences for Apple users.

Jun 16, 2023 • Travel

TikTok marketing for hotels - TikTok has quickly become one of the most popular marketing channels for a variety of businesses and industries, including hospitality.

Jun 20, 2023 • Marketing

How digital brand experience is changing hotel marketing - A well-crafted digital brand experience leaves a positive and lasting impression on every user.

Jan 29, 2024 • Marketing