Optimism reigns in European hotel industry

Travel demand is likely to remain broadly resilient. The midscale segment in particular is poised for success

Nov 25, 2022

War on one side of the continent and a historic recession looming on the other aren't enough to dampen optimism for the European hotel industry.

Key takeaways

  • There is big demand for midscale [hotels] with families, such as for Holiday Inn, Voco and extended stay;
  • Costs are increasing in Europe faster than other global regions, but that hasn't been enough to slow down investor interest;
  • Financing will be expensive, and loan to value likely will go down in 2023.

Get the full story at Hotel News Now

Related must-reads


Get our Daily Brief in your inbox

Consumers are changing the face of hospitality - from online shopping to personalized guest journeys and digitalized guest experiences ...
we've got you covered.

By submitting this form, you agree to receive email communication from Hospitality.today and its partners.