US hotel performance trends show mixed results at end of August
Occupancy dips slightly while adr and revpar edge upward, with strong market variations
Hotel performance in the us for the week ending 30 august 2025 showed small year-over-year shifts: occupancy slipped, while average daily rates and revenue per available room improved modestly. Market results varied widely, reflecting both local events and prior-year comparisons.
Key takeaways
- Overall performance: occupancy fell 0.8% to 63.4%, while adr rose 1.0% to $155.87 and revpar edged up 0.2% to $98.88.
- Houston declines: the market saw the steepest occupancy (-12.0%) and revpar (-16.7%) drops, linked to inflated post-hurricane demand in 2024.
- Las vegas pricing pressure: adr decreased 6.8% to $184.28, the largest decline among top 25 markets.
- St. louis gains: the city recorded the strongest occupancy growth, rising 6.9% to reach 60.7%.
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