Feeling Google's latest core update? Here's what hotels should be doing - The March 2024 Core Update marks a significant change to Google's search algorithms and policies, targeting spam and low-quality content online.

May 17, 2024 • Marketing

Cloudbeds and Cendyn partner - The integration connects Cloudbeds' property management system (PMS) to both Cendyn's CRM and digital marketing platform (DMP).

May 15, 2024 • Hospitality

Unlocking the advantages of sustainable practices for hoteliers - Sustainability for hoteliers is not just a trend; it is a smart move for a successful business strategy from a 360-degree view.

May 10, 2024 • Hospitality

How do I get a detailed analysis of my hotel website's performance? - Tools and KPIs for deeper analysis of your hotel website's performance.

May 3, 2024 • Hospitality

Empowering hoteliers with unified advertising management - Cendyn’s integration of Google Search Ads into its Digital Marketing Platform represents a significant advancement for hospitality leaders.

Mar 28, 2024 • Marketing

The story behind Cendyn's rebrand - The company's rebranding isn't just about a new look; it signifies its dedication to driving success for its customers in the fast-paced world of hospitality technology.

Mar 11, 2024 • Hospitality

Hotel revenue growth spearheads Cendyn’s repositioning - Integrated hotel technology and services company unveils new brand proposition and products following portfolio consolidation.

Mar 5, 2024 • Travel

Hotels should look beyond ROAS to measure engagement - Maximizing ROAS while ignoring other metrics can lead to a marketing strategy that is overly focused on lower-funnel tactics at the expense of other audiences.

Feb 27, 2024 • Hospitality