Google’s removal of third party cookies will punish independent hotel marketers - Hotels that do not have well-structured, well-centralized first-party data will be the biggest losers from the elimination of third-party cookies.
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U.S. hotels posted record-high ADR and RevPAR in 2023 - The U.S. hotel industry posted its highest average daily rate and revenue per available room on record in 2023, according to STR.
Jan 22, 2024 • Hospitality
Hotels in gateway markets look to maximize international demand - Hotels are looking into source-market targeting through promotions and messaging, as well as providing preferential pricing in larger booking windows and length of stays.
Jan 22, 2024 • Hospitality
European regulators eye Booking.com under Digital Services Act - The European Commission has taken its next step in regulating online platforms with a request for information from a number of companies including Booking.com.
Jan 22, 2024 • Hospitality
Truly retail to hotel guests - Much like how the airline industry leverages wider products to capture, own and keep the customer, hospitality has the opportunity to do the same.
Jan 18, 2024 • Hospitality
Hoteliers anticipate greater pricing power in 2024 - Rate growth showed some signs of moderating at the end of 2023, but STR's latest forecast for 2024 still has rates growing by 3%.
Jan 18, 2024 • Hospitality
Shiji's 2024 Hospitality Technology Distribution Chart - Consolidation in the sector, brand evolutions, and a focus on personalization are some of the key trends defining the 2024 hospitality distribution landscape.
Jan 18, 2024 • Hospitality
Boost direct bookings with an conversion rate optimization tool - Discrepancies in pricing across different platforms can lead to a loss of potential guests who may choose other options that appear more cost-effective.
Jan 18, 2024 • Hospitality
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