Booking.com expects ChatGPT to redesign its search pages - The days of the typical hotel search results page are numbered, thanks to large language models like ChatGPT.

Mar 30, 2023 • Hospitality

20% of Google's hotel searches end up choosing a vacation rental - Google has been adding features to help travelers consider vacation rentals as an option when searching for hotels.

Mar 30, 2023 • Hospitality

Google wants hotels to use Performance Max - The company promotes its new tool - to be rolled out this month - at Skift's Future of Lodging Forum.

Mar 30, 2023 • Hospitality

Hilton tests new ways to personalize guest bookings - Attribute-based shopping, meaning knowing the types of rooms or amenities a guest prefers, will lead to “powerful personalization.

Mar 30, 2023 • Hospitality

Hotel guests want more than cake for special occasions - Travelers looking to commemorate a special occasion these days are looking to go well beyond the basics.

Mar 30, 2023 • Hospitality

The basics of GDS advertising for hotels - Advertising on the GDS drives awareness for a hotel among travel agents actively shopping on behalf of their clients.

Mar 30, 2023 • Hospitality

Accor increasingly looking to non-room revenue growth - With its lifestyle brands, the share of wallet is much more geared to spending time in hotels and on experiences.

Mar 30, 2023 • Hospitality

Hotels.com slashes rewards from 10% to 2% - With the transition to Expedia Group's One Key reward program, Hotels.com looses its appeal for many travelers.

Mar 29, 2023 • Hospitality