Genius members drive over half of Booking.com bookings - A small share of high-value users is reshaping demand, pricing power, and customer ownership in hotel distribution.

Mar 25, 2026 • Hospitality

Hyatt moves upstream with AI-powered trip discovery - Capturing traveler intent earlier is reshaping distribution, loyalty, and direct booking economics.

Mar 25, 2026 • Hospitality

Beyond the RFP — The SME corporate opportunity independent hotels are missing - The fastest-growing segment of corporate travel doesn't use RFPs. It books through platforms that reward content quality and rate visibility over preferred status.

Mar 24, 2026 • Hospitality

RFP reset: how travel managers are reinventing TMC sourcing - From box-ticking exercises to capability, culture, and real-world performance in supplier selection.

Mar 24, 2026 • Hospitality

Radisson accelerates net-zero hotel rollout - A structured pathway to decarbonization signals growing pressure on hospitality to deliver measurable sustainability.

Mar 24, 2026 • Hospitality

Soft affiliation rises as a new growth model for hotel brands - Yotel–Hilton deal signals a shift toward platform-driven distribution without full brand integration.

Mar 24, 2026 • Hospitality

AI-driven travel planning becomes mainstream - Rapid adoption signals a structural shift in how travelers search, decide, and book, according to Phocuswright’s latest research report.

Mar 24, 2026 • Hospitality

AI booking push continues despite OpenAI’s strategic shift - Diverging platform strategies signal a fragmented future for AI-driven travel transactions rather than a single dominant model.

Mar 24, 2026 • Hospitality