Guests prefer direct when hotels make it personal - Clear value, recognition, and personalization are the real drivers of direct booking loyalty.

Dec 17, 2025 • Hospitality

Connection becomes hospitality’s defining theme for 2026 - Why hotels must align people, systems and senses to stay relevant.

Dec 17, 2025 • Hospitality

Why hotel loyalty is harder to earn than it looks - What traveler brand switching means for hotel loyalty strategies.

Dec 17, 2025 • Hospitality

Berlin court rules hotels can claim damages from Booking.com - Over 1,000 German hotels confirmed to have compensation rights for anticompetitive price parity clauses used across Europe.

Dec 17, 2025 • Hospitality

Airbnb falls behind peers as revenue and gross booking growth lag - Slowing momentum highlights execution and margin challenges amid a broader strategic shift.

Dec 16, 2025 • Hospitality

Generic luxury gives way to culturally coded hospitality - High-end hotels are shifting from visual opulence to precise cultural alignment to remain distinctive.

Dec 16, 2025 • Hospitality

Hospitality is broadening its definition - Why hotels, rentals, services and experiences are converging into a single guest journey.

Dec 16, 2025 • Hospitality

Connected retailing reshapes how hotels sell, price, and get discovered - Why agentic AI, unified platforms, and intelligent offers will matter for hotel revenue and distribution in 2026.

Dec 15, 2025 • Hospitality