The best hotels don’t sell rooms - they sell stories - The most valuable asset for a hotel is its story, and the future of hospitality belongs not to those competing on price but to those competing on meaning.

Mar 14, 2025 • Hospitality

The evolution of hotel design - Innovative hotels are creating spaces that are not only aesthetically pleasing, but also functional, comfortable, and designed to meet the needs of today's traveler.

Feb 24, 2025 • Hospitality

Accor’s new white paper on spa and wellness design - The company’s new white paper, Making Waves: Rethinking Spa and Wellness Design for a Modern Era, outlines the future of wellness in the hospitality industry.

Feb 19, 2025 • Hospitality

No wonder your favorite restaurants are closing - If a restaurant group’s name matters more than its menu, are we truly dining - or just consuming?.

Feb 12, 2025 • Hospitality

Starwood 2.0: Barry Sternlicht’s new vision for hospitality - Upcoming projects focus on innovation, sustainability, and well-being, with particular attention to branded residences and resorts.

Feb 5, 2025 • Hospitality

Deflagging: Is going independent the right decision for you? - A growing number of hoteliers who signed up to be part of a large hotel group are now taking a step back and asking: Is the brand affiliation worth it?.

Jan 28, 2025 • Hospitality

Marriott plans outdoor hospitality brand - The company is acquiring a hospitality company that specializes in rural cabins as the hotel giant lays plans for an outdoor-focused lodging collection.

Dec 13, 2024 • Hospitality

Shaping the future of luxury hospitality - As hotel guests seek more personalized experiences, the industry is shifting its perspective to "delivering tailored, high-quality stays".

Dec 13, 2024 • Hospitality