OTAs hit record levels of marketing spend in 2024 - As AI reshapes digital advertising, industry leaders like Booking.com, Expedia, Airbnb, and Trip.com adapt strategies to stay ahead in the evolving travel landscape.

Feb 28, 2025 • Hospitality

Navigating Europe's evolving travel market: Key Trends for 2025 - How shifting budgets, changing loyalty trends and value-driven pricing are reshaping the industry.

Feb 28, 2025 • Travel

How hoteliers can turn Eras Tour wins into 2025 success - Revenue-boosting lessons from Taylor Swift's tour that can lead to direct channel success this year.

Feb 28, 2025 • Hospitality

How hospitality can inspire sustainable travel choices - Insights from Accor, Booking.com and the University of Surrey on effective sustainability messaging in hospitality.

Feb 28, 2025 • Hospitality

Why travel agents are still thriving in 2025 - Travelers avoid hidden fees, travel stress, and booking frustration with expert guidance.

Feb 27, 2025 • Hospitality

Trip.com’s profit soars 72% as global travel rebounds - Strong international growth and AI investments drive success, despite Nasdaq stock dip.

Feb 27, 2025 • Hospitality

How Booking.com is preparing for AI disruption - The OTA is proactively addressing AI disruption by building its own proprietary capabilities while also partnering with leading AI companies.

Feb 27, 2025 • Hospitality

Expedia announces layoffs amid cost-cutting measures - Despite strong revenue and profit growth, the travel giant is reducing its workforce to improve efficiency and reallocate resources.

Feb 27, 2025 • Hospitality