Maximizing share of voice and prioritizing direct bookings - By understanding what drives a traveler's purchase, hotels can increase direct bookings and reduce reliance on third-party platforms.

Nov 14, 2024 • Hospitality

Kayak’s ‘What the future’ report - Say goodbye to one-and-done trips and hello to exciting multi-destination city-hopping adventures curated by an AI travel agent.

Jan 17, 2025 • Travel

Top trends shaping digital hotel marketing in 2025 - Personalizing marketing based on guest preferences and past interactions will continue to be a top priority for hotel marketing teams.

Jan 23, 2025 • Marketing

How hotels use AI to enhance guest experiences - A modern tech ecosystem enhances entertainment, connectivity, and security for a personalized travel experience.

Feb 3, 2025 • Hospitality

The future of group travel is digital-first - By embracing digital transformation, both planners and hotels can create a more efficient, seamless, and customer-focused group travel experience.

Mar 13, 2025 • Hospitality

AI in hospitality: Support act, not star performer - AI will increasingly support back-end operations and personalized guest experiences, but the fundamental human element at the heart of hospitality remains irreplaceable for the foreseeable future.

Apr 24, 2025 • Hospitality

Demand on their own terms - The world's largest hotel groups are redesigning how travelers find them — and how they keep them.

Mar 30, 2026 • Hospitality

Why Airbnb fails to disrupt the hotel industry - Airbnb has disrupted the hospitality industry, and many people have wondered if Airbnb is poised to replace traditional hotels.

Feb 24, 2023 • Hospitality