ChatGPT turns a year old - It's hard to summarize the diverse impacts of ChatGPT and generative AI on marketing, technology, media, culture, and society over the course of just one year.

Dec 1, 2023 • Travel

Tripadvisor wants tourists to test drive reality in metaverse - Despite skepticism from some experts, some travel companies still view the metaverse as a potential marketing tool.

Jan 15, 2024 • Hospitality

Sustainability marketing just got tricky, and better - The demand for sustainability and purpose marketing will only grow as eco-anxious Gen Z and Alpha generations grow.

Feb 12, 2024 • Travel

The key to an efficiency group booking process - How to increase hotel sales team productivity with group booking process solutions focusing on automation, integration, and analytics.

Mar 20, 2024 • Hospitality

Opportunities for travel marketers now that cookies are here to stay - Travel marketers no longer need to radically reinvent their advertising strategies to remain competitive in the marketplace.

Jul 25, 2024 • Marketing

Airbnb details plans to expand beyond short-term rentals - The company is expanding with new offerings, including co-hosting, a revival of "experiences," and enhanced guest services.

Aug 7, 2024 • Hospitality

Redefining hospitality through a flex-hybrid business model - As demand for personalized hospitality solutions grows, hoteliers are diversifying their offerings to adapt to changing traveler preferences and capture new growth opportunities.

Oct 23, 2024 • Hospitality

How does a stronger U.S. dollar affect online travel trends? - Rather than FX volatility, investors are prioritizing execution strategies, including cost-saving measures, value-added services, and product enhancements.

Feb 10, 2025 • Travel