Apple rolling out Business Connect
The company gives small businesses a direct link to its Apple Maps listings and a way around Google
The tool gives businesses the ability to tweak store hours and fill out their listings by adding header images and other photos to their place cards, which appear on Maps, Messages, Wallet, Siri, and other apps.
Key takeaways
- Companies can encourage customers to place orders or make reservations by linking to sites like Instacart, OpenTable, or Booking.com through Apple Maps;
- Businesses can also take advantage of something called Showcases, a feature that lets companies list special offers, seasonal menus, product discounts, and more;
- Business Connect is available globally starting this week, while Showcases is now available to all businesses in the US and will launch in other countries in the “coming months.”