The best and easiest place to book a stay in the US - and find the widest choice of accommodations - is through Booking.com
Natalie Wills, Vice President of Brand at Booking.com, shares how the OTA is accelerating growth and top-of-mind awareness in the US through its brand marketing investments – and what that means for its lodging partners.
Get the full story at Booking.com Partner Hub
How hoteliers are using technology to meet the changing needs of travelers - The strategic use of technology stacks is integral to creating unique travel experiences that resonate with modern travelers and drive revenue growth for savvy hotel operators.
Accor expects its RevPAR to grow by 4-5% this year - Europe's biggest hotel group Accor expects its RevPAR to grow faster than its medium-term target this year, driven by strong performance across its regions and brands.
Rethinking hospitality marketing team deployment - At a time when differentiation is key, using data effectively and collaborating as a cross-functional team are key strategies.
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