Effective SEO link building strategies for hotels

If you want to boost your hotel SEO, you'll want to incorporate these link strategies for hotels into your digital marketing repertoire

Dec 7, 2023

Crafting valuable content is the basis of effective link building. Develop articles, infographics, or videos that are not only relevant to your hotel but also offer unique insights about your destination, making others eager to link back to your site.

Key takeaways

  • Monitor brand mentions: When your brand receives a mention, it’s an opportunity for you to reach out to those sources to turn those mentions into backlinks;
  • Monitor topics relevant to your business: Reach out to authors and explain that you have some supporting content and suggest they link to it;
  • Broken link building: By identifying broken links on other websites, you can reach out to the site owners/authors and suggest your relevant content as a replacement, providing a mutually beneficial solution.

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