European Hoteliers look at urban resorts amid shifts in work-life balance
In the past, the high performance of resort hotels in traditional leisure destinations left nothing to be desired
Most often associated with beach or mountain getaways, leisure and resort hotels are increasingly being developed in urban locations as travelers' notions of work and rest shift in the aftermath of a pandemic.
“Post COVID-19, the maths are upside down, and that comes from what one’s interpretation of experience and luxury are,” he said on a panel at the Atlantic Ocean Hotel Investor’s Summit. “Urban is more tuned to luxury today as it is more tuned to the new lifestyle. I’ve been blown away by places such as Rome for this idea, but we will [not invest] if we cannot bring in local influences.”
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