Experience forecasting in travel through content
Create experience-enhancing content and stand out as a niche travel expert to boost your rankings
Experience forecasting is about using engaging content to help users forecast what their personal experience of the trip would be – and it begins with understanding the customer journey correctly.
Key takeaways
- Different content formats can make your content more engaging and appealing to the eye;
- User-generated content can influence other users’ decisions in many ways;
- Niche guides are beneficial to users looking to enhance their own experience.
Get the full story at Search Engine Journal