Four ways to use ChatGPT4 in travel marketing

Version 4 of ChatGPT is more efficient: it allows for more queries, better performance in languages other than English, and more accuracy

ChatGPT4 not only draws from the previous data that shaped its training (up to September 2021 for version 3.5), but it also pulls from the web in real-time. Therefore, there are no more time limitations and the information is up-to-date.

Key takeaways

• For hoteliers and restaurateurs generative AI is great for helping respond to customer reviews, especially the long or complex ones. Or if you receive several per week and don’t want to copy-paste or write overly redundant stuff;
• As a DMO, are your members or industry partners slow to provide updated copy, or would you like to adjust texts on existing web pages? Here again, we can use ChatGPT to help us in this process;
• Another new feature is its ability to include an attachment when making a request, like analyze a Word document, summarize a PowerPoint presentation, or interpret an image, for example.

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