HSMAI reveals top hospitality talent trends

One of the trends is the dynamics of a multigenerational workforce – how different age groups bring unique strengths and perspectives to the table

Feb 26, 2024

The Hospitality Sales & Marketing Association International (HSMAI) Foundation released its third Annual State of Talent report which reveals this year’s trends in the hospitality industry that are impacting the talent within the sales, marketing, and revenue optimization disciplines

Key takeaways

  • Staffing levels are predicted to return to pre-COVID levels by 2031 and HSMAI is predicting a slow entry of new employees into the workplace, making the talent retention strategies outlined in their findings crucial to industry executives;
  • The findings on the integration of AI in hospitality offer a glimpse into a future where the lines blur;
  • Additionally, the report explores how the rise of the gig economy, the growing emphasis on upskilling, and the adoption of hybrid work models are reshaping our operations.

Get the full report at HSMAI

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