Payments move from processing to relationship-building
How relevance, resilience, and long-term value are redefining the role of payments for hotels
Payments in travel are evolving from a technical necessity into a strategic foundation for guest relationships. Drawing on insights from a WiT Singapore panel with leaders from Ant International, Visa, BigPay, Mandai Wildlife Group, and Agoda, it shows how travel’s complexity has consistently pushed payment innovation forward.
For hoteliers, the key implication is that payments now influence trust, conversion, loyalty, and personalization across the entire guest journey. Rather than ending the transaction, payments increasingly enable relevance, resilience, and long-term value for both guests and operators.
Key takeaways
- Payments shape guest relationships: Each payment interaction is a touchpoint that can either build trust and relevance or create friction that damages the relationship.
- Resilience matters at the last mile: Multiple payment rails, local wallets, and fallback options are essential to prevent failed transactions at critical moments.
- Trust is a competitive advantage: Clear protections, transparent choices, and visible security are prerequisites for guests to commit their wallet to a hotel brand.
- Payments unlock first-party insight: Integrated and cashless payment flows provide data that helps hotels anticipate needs and personalize offers responsibly.
- Loyalty works when it moves: Points create value when they circulate frequently across partners and can be redeemed in ways that enhance real guest experiences.
- Localization drives conversion: Supporting local payment preferences and risk logic can be as decisive as pricing in converting international demand.
- AI strengthens operations behind the scenes: Automated fraud detection, reconciliation, and forecasting improve efficiency and allow teams to focus on guest-facing value.
Source: WiT
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