Read in browser Today's Brief Borrowed trust. - AI lends hotels trust consumers haven't extended to travel. Where it comes from, what it's worth, and what hotels owe in return.. May 19, 2026 • Hospitality Google prepares travel’s next platform shift - Agentic booking could keep OTAs at the center of the travel funnel — while changing how travelers discover and reserve hotels. May 19, 2026 • Hospitality Cendyn Is your 2027 hotel marketing budget ready for what’s next? AI search, rising acquisition costs, and changing traveler behavior are rewriting hotel marketing. This guide reveals where to invest in 2027 to strengthen visibility, drive direct bookings, and maximize marketing ROI. Download the guide U.S. travelers are planning smarter, leaner summer trips - PwC data suggests travelers still want to spend on experiences, but rising costs, AI-driven trip planning, and cautious budgeting are reshaping how hotels compete this summer. May 19, 2026 • Hospitality European airlines lower summer fares as fuel uncertainty reshapes travel demand - Delayed booking behaviour and growing traveller caution are creating new volatility for hotels dependent on international summer demand. May 19, 2026 • Travel Travel disruption is becoming a hotel revenue risk - Rising flight cancellations and refund disputes are creating new operational and financial pressures for hotels heading into the summer travel season. May 19, 2026 • Travel ChatGPT is now officially becoming an advertising platform - OpenAI’s new tracking policy signals that AI assistants are evolving into media, discovery, and customer acquisition channels. May 19, 2026 • Hospitality ... in case you missed it, our Daily Brief May 18, 2026 Advertising   Contact   Legal   © 2026 Hospitality.today™