Read in browser Today's Brief GDS hotel bookings poised for strong growth through 2030 - As global demand shifts, GDS strategy becomes a key lever for hotel revenue growth, offering hotels a chance to boost profitability beyond OTA and direct channels. May 23, 2025 • Hospitality U.S. travel at a crossroads: Leaders call for urgent action - With international arrivals falling and 2026 on the horizon, industry leaders urge investment and reform to secure travel’s economic future. May 23, 2025 • Travel gcommerce Win More Direct Bookings on Google Hotel Ads Discover why your property may be underperforming on metasearch, how to eliminate key conversion barriers, and smarter strategies to compete effectively on Google Hotel Ads. Download your free guide OTA stocks bounce back - After a dip driven by weak February traffic and economic concerns, OTA stocks rebounded as Q1 2025 earnings beat expectations across the board. May 23, 2025 • Hospitality Kayak pivots from search to AI-driven travel assistant - The shift from browsing to delegating marks one of the most significant evolutions in digital travel since the rise of OTAs - one driven not by new interfaces, but by AI that reasons, reacts, and books. May 23, 2025 • Hospitality How to get a free hotel upgrade without asking for one - Expedia’s expert-backed hacks reveal how timing, kindness, and subtlety can turn your next check-in into a surprise upgrade. May 23, 2025 • Hospitality Why guest segmentation matters more than ever for hotels - With shifting guest expectations and economic uncertainty, segmentation isn’t just a marketing upgrade - it’s a business imperative. May 23, 2025 • Hospitality ... in case you missed it, our Daily Brief May 22, 2025 Advertising   Contact   Legal   © 2026 Hospitality.today™