Read in browser Today's Brief Hotels now pay to be looked at - For three decades the OTA absorbed the cost of being looked at, and the hotel paid only when a guest booked. Cut out the middle, and the hotel inherits the look.. Jun 25, 2026 • Hospitality The agentic layer is about to stress-test hotel commercial teams - Sales, marketing, revenue, and distribution are collapsing into one function — and what a hotel can win in the agentic layer now turns on whether they move together. Jun 25, 2026 • Hospitality Cendyn Is your 2027 hotel marketing budget ready for what’s next? AI search, rising acquisition costs, and changing traveler behavior are rewriting hotel marketing. This guide reveals where to invest in 2027 to strengthen visibility, drive direct bookings, and maximize marketing ROI. Download the guide Navan buys the partner it used to book through - $185 billion in Brazilian corporate travel, and Navan's route to it is to stop booking through a partner and own the rail — one more stretch of the corporate path moving inside a single platform. Jun 25, 2026 • Travel Expedia TAAP wants to be the agency's system of record - A real-time feed of booking and earnings data wired straight into agencies' finance systems — Expedia extending from the booking it gets paid for into the back office that runs on it. Jun 25, 2026 • Hospitality OTAs have passed search as Europe's trip-planning starting point - Across the UK, France, and Germany, online travel agencies have overtaken general search as the primary online resource for planning trip components — the discovery layer consolidating onto the intermediary before AI changes anything. Jun 25, 2026 • Hospitality Booking.com doesn't need to own the independent hotel. It needs to own how it's found. - Agentic AI was supposed to free independents from the platforms. Booking's own numbers suggest the opposite. Jun 25, 2026 • Hospitality ... in case you missed it, our Daily Brief June 24, 2026 Advertising   Contact   Legal   © 2026 Hospitality.today™