How independent hotels should weigh corporate consortia this season - Commission-only programs cost nothing to join, but the room nights sit in the big fee-based TMC programs — and Amex's new Lite tier opened that door wider for independents..

Jun 3, 2026 • Hospitality

Hotels need to start tracking their AI visibility - As travelers increasingly use AI assistants to discover and compare hotels, visibility in AI-generated recommendations is becoming a new marketing battleground..

Jun 3, 2026 • Hospitality

By the time the corporate RFP arrives, the decision is mostly made - Cvent Transient — formerly Lanyon — runs the corporate RFP. But for an independent, the decision gets made long before the bid does..

Jun 2, 2026 • Hospitality

How hotels can improve their visibility in AI assistants - Why structured data and direct connectivity may become as important as traditional SEO.

Jun 2, 2026 • Hospitality

The corporate RFP season is here. The rate it sets no longer lasts the year. - Continuous benchmarking is replacing the annual lock: a won rate now stays under review all year instead of holding until the next cycle..

Jun 1, 2026 • Hospitality

Amadeus launches AI-powered advertising platform for travel brands - The company aims to help hotels identify traveler demand earlier and optimize marketing spend across fragmented digital channels.

Jun 1, 2026 • Hospitality

The query became a brief - Google's first year of AI Mode data shows travelers handing over paragraphs, not keywords — and a paragraph is an instruction to an agent.

May 29, 2026 • Hospitality

EU updates package travel rules - New traveler protections could increase compliance requirements for hotels selling packages.

May 29, 2026 • Hospitality