The overlooked revenue channel hotels should revisit in 2026 - Travel agency and GDS distribution can complement direct bookings, strengthen ADR, and stabilize demand in a more competitive market.

Feb 9, 2026 • Hospitality

Sabre expands access to Chinese hotel inventory - Greater global visibility for Chinese hotels and stronger distribution options for international travel sellers.

Feb 5, 2026 • Hospitality

Google AI search is already reshaping how guests discover hotels - Search behavior is shifting now, even before AI travel booking tools fully arrive — forcing hotels to rethink visibility and demand capture.

Feb 5, 2026 • Hospitality

AI disruption fears reach travel tech platforms - Investor concerns rise that generative AI could reshape software-driven industries, including online travel.

Feb 5, 2026 • Hospitality

Domestic travel strengthens U.S. hotel demand in 2025 - Rising home-market bookings reshape distribution priorities and pricing strategies for hotels.

Feb 5, 2026 • Hospitality

Expedia’s shift from booking platform to travel tech play - How AI and experiences are redefining the company’s strategic positioning.

Feb 4, 2026 • Hospitality

Five online travel themes for 2026 from Bank of America - How structural tech shifts and cyclical demand set the stage for industry transformation.

Feb 4, 2026 • Hospitality

AI and data reshape the economics of business travel - What corporate travel technology shifts mean for hotel demand, visibility, and pricing power.

Feb 4, 2026 • Hospitality