Welcome to Hotel Netflix? - Today's modern guests don't just want to make a reservation. They want their preferences, interests and needs to be understood by their brands.

May 24, 2023 • Hospitality

The digital experience: how to meet the rising expectations of hotel guests - What elements of a customer’s hotel journey should be digitalized to elevate their experience?.

Apr 13, 2023 • Hospitality

Marriott launches new people brand “Be” to attract top talent - Be will empower associates to fulfill their career goals, and offer innovative opportunities to grow professionally and personally.

Apr 5, 2023 • Hospitality

What is the optimal pattern of a customer journey? - While all managers should invest in customer journeys, how they think about the journey influences how they invest in it.

Apr 4, 2023 • Hospitality

Six hotel guest communication tips - Because today’s guests leverage a variety of channels, the hotel guest communication tips cover email, text messaging, and web.

Mar 3, 2023 • Hospitality

Accor reveals Health to Wealth white paper - Well-being must be recognized as an imperative for all if we are to maintain the equilibrium of our lives, our society, and our planet.

Jan 17, 2023 • Hospitality

Hotels make emotion the new brand standard - Many hotels are fine-tuning what their brands stand for and how they communicate that message to guests.

Jan 13, 2023 • Hospitality

The new era of guest service isn’t just coming - it’s already here - The future of guest engagement is predominantly informed by word-of-mouth marketing shared across digital mediums.

Jan 13, 2023 • Hospitality