The power of a unified Expedia platform - There was a palpable sense of change at Expedia's annual partner conference, driven not only by the introduction of new technology but also by the appointment of Ariane Gorin as the company's new CEO.
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How H10 Hotels grew their marketing database by capturing first-party data - As part of their direct channel strategy, H10 Hotels focused on utilizing innovative digital tools to enhance their marketing efforts.
May 17, 2024 • Hospitality
Hotels.com celebrates best hotels for guest experiences - The OTA unveiled "Perfect Somewheres" 2024, a first-of-its-kind program celebrating a selection of the top 1 percent of hotels on the Hotels.com app.
May 16, 2024 • Hospitality
Expedia lets influencers cash in - The OTA launched Travel Shops, a way for influencers and other content creators to earn commissions when travelers book the hotels they recommend.
May 16, 2024 • Hospitality
Gen Z gives some hotels a surprising boost - Some hoteliers who cater to Gen Z are seeing many of today's young people spend more of their discretionary income on travel than millennials did.
May 16, 2024 • Hospitality
How did we let this happen? - As Google keeps expanding its AI-powered search capabilities, likely bolstering its dominance in the travel industry, Viator's founder Rod Cuthbert became quite emotional during a recent WIT Japan session.
May 16, 2024 • Hospitality
Surge in hotel satisfaction and responsiveness - The latest Shiji Guest Experience Benchmark Report reveals key trends shaping the sector in early 2024.
May 16, 2024 • Hospitality
Streamlining the hotel booking experience - The traditional booking process of selling the room first and then offering ancillary services should be redesigned to allow the guest to review and then book according to their priorities.
May 16, 2024 • Hospitality
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