Loyalty is becoming a distribution strategy - Hotels are using loyalty to drive direct bookings, increase guest value, and reduce reliance on third-party channels.

Apr 20, 2026 • Hospitality

Platform affiliations reshape hotel growth strategies - Global hotel groups shift from brand control to flexible platform models to capture conversion-driven expansion.

Apr 20, 2026 • Hospitality

Wellness dining reshapes hotel food and beverage strategy - Health, sustainability, and supply resilience converge to redefine how hotels design menus and operate kitchens.

Apr 20, 2026 • Hospitality

Booking.com hack highlights rising sophistication of cybercrime - The breach underscores systemic vulnerabilities across interconnected travel ecosystems and shared data flows.

Apr 17, 2026 • Hospitality

Hotels are getting AI wrong, says Mews - A reactive approach to AI risks weakening hotel control over distribution, guest relationships, and long-term profitability.

Apr 17, 2026 • Hospitality

Travelers embrace AI for discovery but rely on trusted brands to book - A growing trust gap is shaping how ai fits into the travel booking journey.

Apr 17, 2026 • Hospitality

Personalisation and wellbeing emerge as new revenue levers for hoteliers - Hotels that reduce friction and align with guest wellbeing expectations can unlock incremental revenue and strengthen demand in an AI-driven market.

Apr 17, 2026 • Hospitality

Profit becomes the primary KPI in hotel commercial strategy - Rising costs and distribution complexity push hoteliers beyond occupancy and RevPAR toward true bottom-line performance.

Apr 17, 2026 • Hospitality