How Google Ads integration elevates direct bookings - Connecting a hotels central reservations system with Google ads works as a force multiplier for marketing campaigns.

Aug 30, 2023 • Hospitality

Why would we use a booking engine? - How the preferences of younger demographics begin to change the way shopping and booking takes places across the travel industry.

Aug 29, 2023 • Hospitality

Digital transformation in hospitality: Current status - A new report by PwC and NYU examines the state of play in hospitality technology innovation today.

Aug 29, 2023 • Hospitality

Italy: Europe’s trending travel destination - How Italy’s hotel sector is thriving in bookings and room rates and how online trends set up a summer to remember for Italian hoteliers.

Aug 29, 2023 • Hospitality

Airbnb CMO on ditching performance marketing - The company's marketing boss on why it shifted its strategy so dramatically and how it’s confident it has now found a winning long-term formula.

Aug 28, 2023 • Hospitality

Hotel revenue managers question value of group travel - Group travel demand has shown a consistent rebound since the outset of the pandemic, yet elevated expenses are placing pressure on profit margins.

Aug 28, 2023 • Hospitality

Boutique hotel occupancy outpaces all U.S. hotels - Interest in the development of the boutique hotel product is justified by continued solid performance.

Aug 28, 2023 • Hospitality

Group business travel drives strong hotel REIT performance in Q2 2023 - Business transient demand also improved 6% to the second quarter of 2022, while rates were up 10%, according to S&P Global Market Intelligence.

Aug 28, 2023 • Hospitality