OTAs push marketing spend past $20 billion in 2025 - Rising investment underscores continued reliance on paid channels despite growing focus on direct engagement and AI.
Hospitality.today™
Topics › Hospitality
Wyndham upgrades group booking platform - Enhanced tools aim to simplify group management for hotels while expanding access to sports, academic, and event-driven business.
Mar 2, 2026 • Hospitality
Europe’s hotel conversion boom accelerates - Tech-enabled serviced apartments emerge as a resilient alternative to ageing, staff-heavy hotel models.
Mar 2, 2026 • Hospitality
Community is the new competitive advantage in hospitality - In an AI-driven travel landscape, hotels win by creating belonging, not just efficiency.
Feb 27, 2026 • Hospitality
Direct channel benchmarking for hotels - A strategic approach to understanding and improving direct booking performance.
Feb 27, 2026 • Hospitality
U.S. hotels return to RevPAR growth in January 2026 - Modest rate gains offset flat occupancy as performance stabilizes after months of decline.
Feb 27, 2026 • Hospitality
OTA growth no longer mirrors travel demand - Strong earnings reflect share capture and platform leverage, not a broad consumer spending rebound.
Feb 27, 2026 • Hospitality
Kayak leans into millennial travel anxiety with new campaign - Humor-driven strategy reframes booking stress as a branding opportunity in an overcrowded travel market.
Feb 27, 2026 • Hospitality
JOIN 34,000+ HOTELIERS
Get our Daily Brief in your inbox
By submitting this form, you agree to receive email communication from Hospitality.today and its partners.