Senate proposal threatens to cripple U.S. tourism marketing - U.S. Travel warns of industry-wide fallout from 80% cut to Brand USA funding ahead of FIFA 2026 and L.A. Olympics 2028.

Jun 12, 2025 • Hospitality

How AI image creation is reshaping hotel marketing - Enhance visual storytelling, accelerate campaign execution, and boost direct bookings with next-generation creative tools.

Jun 11, 2025 • Hospitality

Five marketing strategies for a successful independent hotel launch - How to position your property for maximum visibility, direct bookings, and long-term growth from day one.

Jun 5, 2025 • Hospitality

Why guest segmentation matters more than ever for hotels - With shifting guest expectations and economic uncertainty, segmentation isn’t just a marketing upgrade - it’s a business imperative.

May 23, 2025 • Hospitality

The problems with travel brand marketing - Travel marketing is stuck in the past, driven by ego and outdated methods, missing opportunities for growth in favor of flashy events and trends.

Nov 13, 2024 • Hospitality

Hotel marketing trends to watch in 2025 - 12 key trends shaping the future of hospitality marketing, offering insights and strategies to elevate your brand and drive success in the year ahead.

Oct 25, 2024 • Hospitality

How to make the hotel marketing funnel work for you - To get the best return on your marketing spend, you need to understand the hotel marketing funnel and how to make it work for you.

Oct 21, 2024 • Hospitality

Why hotels need to rethink their Black Friday strategy - As Black Friday extends into a longer promotional period, hotels face new challenges in differentiating themselves from the dominant OTAs.

Sep 30, 2024 • Hospitality