What's left of hotel sales: Accountable for revenue they no longer drive - Pricing, channels, demand, and RFP response all moved to other teams. The sales target did not.

Apr 27, 2026 • Hospitality

Brand voice drives differentiation in the AI era - As hotels adopt the same AI tools, a clear and consistent voice becomes essential to stand out and attract the right guests.

Apr 17, 2026 • Hospitality

Hotels shift marketing to digital and content-driven channels - Discovery, influence and booking decisions are now shaped inside digital ecosystems rather than traditional media.

Apr 7, 2026 • Hospitality

AI pushes travel brands into commerce media ecosystems - Shrinking digital funnels are forcing airlines, hotels and OTAs to monetize data and capture demand closer to the point of booking.

Apr 7, 2026 • Hospitality

From personas to real-time intelligence - Hotels must move beyond static guest profiles to unlock AI-driven personalization and revenue.

Apr 1, 2026 • Hospitality

Hotel marketing isn’t broken, but hotel data is - Disconnected guest data is holding hotels back from converting demand into revenue.

Mar 27, 2026 • Hospitality

Rethinking marketing’s core for a post-digital world - Why branding and trust — not just AI and data — are becoming central for marketing leaders.

Nov 28, 2025 • Hospitality

The business case for AI in group and event sales - How intelligent automation turns delayed responses into high-value bookings.

Nov 10, 2025 • Hospitality