How to build a successful TikTok marketing strategy - Leveraging TikTok’s unique dynamics to drive awareness, engagement and conversions.

Oct 27, 2025 • Marketing

How AI and TikTok are changing how travelers discover hotels - Hotel marketers must rethink visibility as gen z shifts from google to social and ai-driven search.

Oct 24, 2025 • Marketing

TikTok rolls out travel-focused ad solution - Social platform moves beyond inspiration to become a full travel marketing channel.

Sep 30, 2025 • Marketing

TikTok’s new search insights put brands on notice - Social search moves beyond discovery, reshaping how brands meet intent-driven demand.

Sep 26, 2025 • Marketing

Google indexing transforms Instagram marketing - With Google now indexing public posts from professional accounts, Instagram’s July 2025 update signals a major shift in how travel brands approach discovery and digital visibility.

Jul 16, 2025 • Marketing

WhatsApp introduces ads - Meta’s messaging app begins showing ads for the first time, opening new revenue streams while pledging to protect end-to-end encryption.

Jun 17, 2025 • Marketing

Social media is the new travel funnel - How TikTok, AI influencers, and Gen Z are flattening the travel funnel and turning inspiration into instant booking.

May 28, 2025 • Marketing

What it takes to win in social media and travel marketing - Social media in travel is no longer just about selling dreams - it's about selling trust, identity, and shared experiences.

May 28, 2025 • Marketing