OpenAI is building a social network - Early prototypes hint at a new social feed powered by ChatGPT's image generation, signaling OpenAI’s bold expansion beyond AI chatbots.

Apr 29, 2025 • Marketing

Instagram eyes the search game - The company admits the app’s search needs work as Instagram moves to compete with TikTok and win over Gen Z.

Apr 9, 2025 • Marketing

Sofitel makes a stylish TikTok debut - A playful video series redefines luxury hospitality storytelling for a new generation of travelers.

Mar 27, 2025 • Marketing

The anatomy of restaurant hype - How reviews, influencers, Michelin stars, and social media buzz shape the success (or failure) of the UK’s buzziest tables.

Mar 24, 2025 • Marketing

Social Media in 2025: The ultimate game changer for hotel marketing - Mastering short videos, leveraging AI, and embracing authenticity will differentiate successful brands in a crowded digital space.

Mar 12, 2025 • Marketing

How social video is reshaping travel planning - From inspiration to booking - why travelers and brands are turning to TikTok for authentic travel experiences.

Mar 10, 2025 • Marketing

TikTok’s growing role in travel - The platform is no longer just the home of viral dance challenges and lip-sync videos - it’s becoming a significant player in the travel industry.

Feb 11, 2025 • Marketing

How TikTok helps travel brands tap into Q5 - For travel brands, the weeks following the holidays and moving into the new year represent a unique marketing window.

Jan 24, 2025 • Marketing