Gen Z, millennial travelers seek rewards programs - Nearly half of US millennials are members of a travel loyalty or rewards program, the highest among all generations.

May 30, 2023 • Hospitality

Is Google’s Search Generative Experience (SGE) the end of organic search for hotels? - The new search experience incorporates AI capabilities and conversational functionality into the Google search results.

Jun 12, 2023 • Marketing

HSMAI and HEDNA collaborate - The collaboration will elevate HSMAI’s distribution capabilities and expand the educational content and insights shared with their constituents.

Nov 2, 2023 • Hospitality

What OpenAI's new product announcements mean for travel - OpenAI has generated quite a bit of buzz this week since announcing several updates and new tools at its first developer conference.

Nov 9, 2023 • Travel

How the ‘dupe’ trend hit travel in 2023 - Travel was expensive and busy in 2023, leading jetsetters to seek out cheaper, less-trodden alternatives to popular hot spots.

Nov 10, 2023 • Travel

Hilton's data modernization driven by personalized content, experiences - Travel patterns and behaviors have changed in recent years, so technology is critical if hotel companies want to keep up with what guests want from hotel stays.

Feb 8, 2024 • Hospitality

18 experience trends on the rise - Unique experiences can set a hotel apart from its competitors, create new revenue opportunities, and create a loyal customer base.

Mar 13, 2024 • Hospitality

How to optimize for Marriott SEO - As Marriott updates their systems and websites, staying informed, creating an SEO strategy, and implementing best practices for your hotel is crucial..

May 23, 2024 • Marketing