Six trends shaping new business models in hospitality - Tourism and hospitality companies have changed over the past decade. McKinsey takes a look at trends in accommodations and experiences.

Jun 4, 2024 • Hospitality

The future of the TMC - In today’s competitive market for business travel services, the traditional travel management company (TMC) model is being challenged.

Feb 5, 2025 • Travel

Google tests “nearby” hotel ads with direct booking buttons - New ad format in Maps and Search highlights nearby hotels with prominent “Book” links to drive direct reservations via OTAs and hotel websites.

Jul 8, 2025 • Hospitality

Digital transformation in hospitality: Current status - A new report by PwC and NYU examines the state of play in hospitality technology innovation today.

Aug 29, 2023 • Hospitality

OpenAI's impact on travel search and marketing - Does everybody understand that Google search is fundamentally dead within the next seven years? That everyone is going to AI?.

Feb 4, 2025 • Marketing

Booking.com’s edge is fading as Expedia and Airbnb pick up speed - A tightening race in digital travel is reshaping how hotels win — and where guests begin their journey.

Nov 18, 2025 • Hospitality

Booking.com’s cancellation practices leave travelers at risk - Third-party booking headaches expose systemic weaknesses in online travel platforms.

Dec 9, 2025 • Hospitality

Google’s message to hoteliers: visibility now depends on intent, not just keywords - Why hotel discovery is shifting toward AI-led exploration and trust-driven booking moments.

Jan 21, 2026 • Hospitality