Is Google becoming the next big OTA? - As AI and immersive tools expand, Google’s deepening role in travel sparks both opportunity and concern.

Jul 21, 2025 • Hospitality

Direct hotel channels lose corporate share to GDSs - HEDNA–NYU report shows GDS becoming the dominant corporate channel as business travelers move away from direct bookings.

Jan 28, 2026 • Hospitality

Social Media in 2025: The ultimate game changer for hotel marketing - Mastering short videos, leveraging AI, and embracing authenticity will differentiate successful brands in a crowded digital space.

Mar 12, 2025 • Marketing

Marriott starts to lay off corporate employees - The company announced a major organizational overhaul on November 4, when it reported third-quarter results.

Nov 15, 2024 • Hospitality

Booking.com hit with $530 million fine from Spanish regulators - The Spanish National Markets and Competition Commission found that Booking.com infringed on competition law in that country.

Feb 23, 2024 • Hospitality

OTAs vs. AI Agents: The evolution of travel booking - OTAs may remain relevant for now, but advancing AI agents will weaken their core value over time.

Dec 9, 2024 • Hospitality

The Waldorf’s $6 billion makeover - How a Chinese buyout, years of delays, and Hilton’s big bet reshaped New York’s most famous hotel.

Sep 23, 2025 • Hospitality

Nobody gets bypassed - Agentic commerce was supposed to route around the OTAs. Google's partner list routes straight through them.

May 27, 2026 • Hospitality