How Booking.com dominates travel marketing with SEO - The company’s success demonstrates that SEO is not a one-time effort but a long-term, holistic strategy.

Mar 3, 2025 • Marketing

Booking.com cuts ties with creators - The OTA’s mass termination of affiliate partnerships signals a broader shift in how major OTAs engage with content creators.

May 26, 2025 • Hospitality

Potential erosion of US travel demand to the UK and Europe - European hoteliers must separate 'signal from noise' as they navigate rising costs, shifting demand.

Feb 13, 2025 • Hospitality

The new frontier of guest experience - How immersive technology is opening untapped opportunities for hotels to attract, engage, and convert travelers.

Oct 23, 2025 • Hospitality

Hotels face rising costs for direct bookings - Digital regulations, privacy restrictions and new transparency standards are increasing the overall cost of guest acquisition for hotels.

Nov 24, 2025 • Hospitality

CoStar optimistic on hotel profitability in 2025 - While the overall numbers didn’t shift, there are some differences with how the forecast now views 2025.

Feb 3, 2025 • Hospitality

Expedia launches shoppable streaming platform - Platform provides innovative way for viewers to watch inspirational travel content while simultaneously shopping and booking travel.

Apr 20, 2023 • Hospitality

Booking.com’s DMA deadline is approaching - Find out how the EU's Digital Markets Act affects Booking.com and what changes hoteliers can expect from the announcement on November 14th.

Nov 13, 2024 • Hospitality