Revenge travel is here to stay - New Visa Global Travel Intentions study showcases consumer’s hunger for travel in the post COVID economy, despite rising costs.
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Refining SEM strategies for full-funnel hotel marketing - Advertisers must now navigate a landscape where capturing bookings requires greater effort by optimizing strategies to align with the evolving consumer journey.
Dec 11, 2023 • Marketing
Accor chooses IDeaS for global RMS - Accor has chosen IDeaS as its global revenue management software provider for its global brand portfolio of more than 5,600 hotels in more than 110 countries.
Mar 4, 2024 • Hospitality
How to advertise your hotel on Airbnb - Hotels can advertise on Airbnb by listing their rooms or properties on the platform, much like individual hosts do with their accommodations.
Apr 18, 2024 • Hospitality
Digitalization boosts productivity in hospitality - The latest data from Mews suggests that as hotel technology becomes more embedded, staff continue to become more efficient.
Sep 18, 2024 • Hospitality
Quick wins for increasing vacation bookings on your hotel website - There are additional steps hoteliers can take to maximize vacation bookings and ensure their marketing efforts hit the right notes.
Oct 17, 2024 • Hospitality
Western travel marketers must understand Chinese social media - Xiaohongshu has become a hub for "Instagram-style influencer culture" and the leading search engine for tourism in China.
Dec 3, 2024 • Travel
Meta and Google’s AI ad play - How AI-generated ads are supercharging profits and locking advertisers into their ecosystems.
Mar 10, 2025 • Marketing
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