Rate growth lifts November US hotel performance - New York City experienced the highest occupancy level with 84.0%, which was up 6.3% year over year.

Dec 21, 2023 • Hospitality

Choice Hotels targets millennials with TikTok marketing campaign - The campaign, featuring influencer Jimmy Darts, aims to expand brand awareness for Choice’s Comfort and Cambria properties.

Apr 12, 2024 • Marketing

HBX Group launches eWallet for B2B travel payments - New platform streamlines cross-border transactions, enhances efficiency, and drives scalability for travel businesses, in collaboration with FinPay.

Apr 16, 2025 • Hospitality

Hotels.com forecasts event-driven travel demand spike in 2026 - Major global events are reshaping hotel search behavior, pricing pressure, and availability.

Jan 23, 2026 • Hospitality

Corporate travel costs diverge in 2025 - Hotels get pricier while flights and cars become cheaper for U.S. business travelers.

Jan 26, 2026 • Travel

U.S. hotels return to RevPAR growth in January 2026 - Modest rate gains offset flat occupancy as performance stabilizes after months of decline.

Feb 27, 2026 • Hospitality

Shareability is becoming the new hotel marketing metric - Hotels that create content people want to share can influence booking decisions long before travelers visit an OTA or hotel website.

Jun 9, 2026 • Marketing

AI excitement is highest in Asia. Trust to let it book is lowest. - Booking.com's own data shows the platform best placed to win AI booking is pacing itself to a trust gap it can't rush.

Jun 15, 2026 • Hospitality