Future of hospitality is human-led, tech-powered

Leading hotel brands are finding new ways to deepen ties with existing and new customers by using inventive and increasingly personalized offers

Oct 6, 2023

Many agree that nurturing guest loyalty is essential to growth. But how do we get there? Essentially, by delivering inventory at the right price and at the right time. Without a robust tech ecosystem, that is close to impossible. What does success look like?

Key takeaways

  • Today, successful hospitality brands connect with loyalty members via notifications outlining customized, discounted options based on their preferences;
  • Delivering highly personalized offers to guests requires a foundational tech ecosystem. Start by migrating legacy software systems to a cloud-based platform;
  • Migrating from legacy systems is rarely simple, compounded by stakeholders with varying needs.

Get the full story at PwC

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