Sabre expands access to Chinese hotel inventory
Greater global visibility for Chinese hotels and stronger distribution options for international travel sellers
Sabre has signed a new agreement with Shanghai Fuxun Information Technology to add more than 100,000 domestic Chinese hotels to the SabreMosaic Travel Marketplace. The move gives global travel agencies broader access to Chinese lodging options that have historically been difficult to book internationally. For hoteliers, the partnership aims to improve global distribution reach, increase booking opportunities, and integrate Chinese hotel content into a unified global travel retail platform.
Key takeaways for hoteliers
- Expanded global visibility: Chinese hotels connected via Fuxun gain access to Sabre’s global network of travel buyers, including corporate travel programs, agencies, and international tour operators.
- Significant inventory growth: More than 100,000 properties, including over 70 domestic hotel brands and many independent hotels, are being added to Sabre’s distribution marketplace.
- Improved access to China market: International travel sellers will find it easier to book Chinese hotels that were previously difficult to access through global distribution systems.
- Competitive commercial positioning: Many rates include discounts and prepaid options, which can help drive incremental bookings and appeal to global travelers.
- Platform and AI integration: The content feeds into SabreMosaic, where AI-driven retailing capabilities aim to match properties with traveler preferences and improve booking conversion.
Source: Sabre
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