Uber optimistic about its travel future

The company reported encouraging outcomes from its experiments in the travel sector, primarily conducted in the United Kingdom

Oct 4, 2023

Last year, Uber introduced Uber Travel as part of its comprehensive super app strategy, which also incorporates features like Uber Explore. This initiative aims to enhance and simplify the entire travel experience. In May, Uber expanded its services by incorporating flight booking in the U.K., powered by Hopper.

Key takeaways

  • A significant 60% of U.K. consumers who booked coach or train travel through Uber have become repeat users. Additionally, 30% of those who booked flights have returned.
  • The newly added flight booking feature caters to both leisure and business travelers, offering a seamless and stress-free air travel booking and management experience. The entire process can be completed in as little as one minute within the Uber app.
  • Although the company has not detailed the specific rollout plan for an expanded Uber Travel, it is emphasized that this venture is an all-or-nothing commitment.

Get the full story at PhocusWire

Related must-reads


Get our Daily Brief in your inbox

Consumers are changing the face of hospitality - from online shopping to personalized guest journeys and digitalized guest experiences ...
we've got you covered.

By submitting this form, you agree to receive email communication from Hospitality.today and its partners.