Read in browser Today's Brief SiteMinder's second act - Punished by the market as a maturing app, SiteMinder used a rival's product launch to bet on becoming the infrastructure beneath every hotel operating system. Jun 4, 2026 • Hospitality Barclays sees AI giving hotel brands an advantage over OTAs - Analysts believe loyalty data and direct guest relationships could strengthen hotel brands as AI reshapes travel search. Jun 4, 2026 • Hospitality Cendyn Is your 2027 hotel marketing budget ready for what’s next? AI search, rising acquisition costs, and changing traveler behavior are rewriting hotel marketing. This guide reveals where to invest in 2027 to strengthen visibility, drive direct bookings, and maximize marketing ROI. Download the guide France overtakes the US in inbound business travel growth - Rapid growth in corporate travel and foreign investment strengthens France’s position ahead of the United States as a global business destination. Jun 4, 2026 • Travel U.S. hoteliers remain optimistic despite weak consumer sentiment - Strong travel demand and limited new hotel supply are helping offset economic uncertainty and cost pressures. Jun 4, 2026 • Hospitality Why corporate travelers keep booking around your negotiated rate - GBTA's 2026 survey found that corporate travelers keep finding it cheaper elsewhere. The booking tool never shows them what the negotiated rate includes.. Jun 4, 2026 • Hospitality Google confirms AI search visibility still starts with SEO - Hoteliers chasing AI optimization shortcuts may be overlooking the fundamentals that matter most. Jun 4, 2026 • Hospitality ... in case you missed it, our Daily Brief June 3, 2026 Advertising   Contact   Legal   © 2026 Hospitality.today™